Singaporean automotive MNC Stamford Tyres opens its 11th outlet in Alexandra Village to better serve car owners and corporate customers
SINGAPORE
Stamford Tyres officially opened its newest outlet – its 11th – the Stamford Alexandra Mega Mart, at Alexandra Village Industrial Estate last Friday, February 14 2020.
The new outlet, whose address is Block 1004, Bukit Merah Lane 3, #01-17/19, 159720, is a key addition to Stamford’s existing network of workshops because of its central location.
The ten existing outlets cover the East side of Singapore heavily, with Changi, Tampines, Kaki Bukit, and MacPherson, while there are also outlets in Ang Mo Kio, and Woodlands, as well as Jurong and Bukit Batok.
Wee Kok Wah, the president of Stamford Tyres, told CarBuyer: “The location is strategic and centralised and this new Alexandra branch will enable us to service our corporate business partners located along Leng Kee Road as well as the car distributors in the Alexandra area.”
The Alexandra Village area also has a long history in the automotive industry in Singapore, something which Stamford Tyres is aware of, but it’s also making its newest workshops more appealing to newer car buyers.
“The Stamford Alexandra Mega Mart is also located in an iconic location, historically the mechanics in the area are all old timers and quite recognised, so veteran car owners will be familiar with the location. But we also focused on having a modern outlet to cater to younger customers as well, and you will be seeing more branches like this in future,” said Mr Wee.
He also added that the area’s good food (Alexandra Village hawker centre) and shopping (Ikea) options increase customer convenience.
The new branch, which has a floor space of 590 square feet, was setup at the cost of S$300,000, and has a centralised air-conditioned section which includes a brand showcase space and a new concierge service to help customers find what they need.
The branch aims to provide service for owners of Continental and Asian cars, including supercars, says Stamford. Tyre and wheels are the primary services/products offered, since Stamford has traditionally specialised in those categories. But the workshop, like its other branches, also offers general automotive services, including battery/electrical, drivetrain servicing, tune-ups, inspections, and general repairs.
Customers can view Stamford’s own brand of wheels, SSW, as well as wheels from the ‘Lexus of wheels’ Rays Japan, and Wedsport. Tyre brands offered include Continental, Dunlop, Falken, General Tires, and Sumo Firenza.
Does your car need new wheels or tyres? Find out more at https://www.stamfordtyres.com/Retail/
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