Luxury doesn’t have to mean being excessive, as the all-electric BMW iX shows us

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SINGAPORE

There are luxury cars, and there is the BMW iX. The all-electric, technological powerhouse is a car that redefines the green driving experience. It’s all about the driver and passengers. The quiet, spacious cabin is designed around the principle of being a loft on wheels, with a minimalist approach and cosy seating arrangement for five adults.

The minimal waste ethos is all around you as well, with the iX built using components made from a high proportion of recycled and sustainably sourced materials. For example, the aluminium used in the car is produced using power from solar energy plants, and a high proportion of secondary aluminium and reused plastics also contribute to the production of the BMW iX. 

Cabin trimmings are made from FSC-certified wood, while the leather in the upholstery is tanned with olive leaf extracts rather than artificial, toxic chemicals.

What does fishing and the BMW iX have in common? You’ll be surprised to learn that recycled fishing nets are processed as some of the materials used to make the floor coverings and mats in the car. 

You can take it a step further by having the major touchpoints in the BMW iX, including the starter button and signature iDrive rotary controller, fitted with the optional glass components for a crystalline, premium vibe. Set the cabin ambience to suit your mood with the customisable ambient light menu, accessed from the very wide 14.9-inch panoramic curved infotainment display and dashboard. 

Your smartphone can be linked via Apple CarPlay and Android Auto, plus, there’s the very informative and helpful My BMW App available to pair with your BMW iX.

The smartphone app allows you to operate some convenience features of the car remotely, and you can set the airconditioning to start up at your preferred temperature before you even get near the iX. Need some help to get to your next destination? Find it on the app, and send it to the car – and the iX is ready to point you in the right direction the moment you start moving. 

The luxury Sports Activity Vehicle will roll along at a serenely brisk and comfortable pace too, with two electric motors, one at each axle, driving all four wheels. There’s a maximum power output of 326 horsepower available for punchy acceleration, along with a practical range of up to 425 km per battery charge. 

There’s minimal downtime, as the iX accepts a maximum charge rate of 150kW DC from compatible fast charging stations. This will take the batteries from 10 percent power to 80 percent in just 31 minutes. Stop for a drink, or do your weekly shopping at the same time, and the car will be ready to go when you are.

See luxury in a new light with the BMW iX. Find out more at bmw.com.sg

Brought to you by BMW

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